As civilians learning and growing in our capability to do good, be dangerous, and live free, we uncovered problems with our gear and were frustrated by the lack of purpose driven products to solve them, so we made our own.

At One Hundred Concepts, we provide our customers with solutions to these problems by means of the products we sell or the information we share.We strive to live our motto and hope to inspire and enable our customers to do the same.

Like our colonial ancestors, we are common men willing to serve their community and country – in life or in death if necessary – to secure freedom and safety for all Americans against enemies foreign and domestic.

The Origin Story


Left to right:

Jonah Tyree - Co-Founder and COO

Garrett Barnes - Director of Logistics and Customer Experience

Garrett Miller - Co-founder and CVO

Logan Smith - Software Engineer

Not Pictured:

Christian Fischle - Director of Media

Jonathan Burkeen - Product Development Engineer